Services

SPECIAL APPROACH TO
EVERY CLIENT GROUP

Challenge. Clarify. Execute

Non-Profits and SMEs

Brand Marketing Strategy

Marketing Plan Development

Grant Application Writing and Campaign Implementation

Sponsorship Program Development

Website Project Delivery

Social Media Strategy

Content Creation

Social Media Channels, Publications, Press Releases

Social Impact Benefits

Entrepreneurs and Business Owners​

Brand Marketing Strategy

Marketing Plan Development

Quarterly reviews and 90-day action plans

Digital Marketing Strategy

Social Media, Website, e-news

Campaign Implementation

Content Creation

Social Media Channels, Publications, Press Releases

Social Impact Benefits

Part of your Marketing Dept to spearhead campaign

Client Scenario 1: Development of marketing plans

Challenge

Lack of a Marketing Plan means there is no roadmap to target ideal clients, engage in a consistent manner to ensure parties easily find each other, and build relationships to enable sales.

Solution

The Marketing Plan provides the team with a structured approach to marketing and campaign executions. Content themes are planned to optimise effort and budget and results in consistent and regular communications. Each aspect of client communication and engagement is planned out in advance to progress soft leads into strong leads and eventually sales.

Testimonials

"May helped to develop our Plan, a live document that provides clarity and structure so that we are not trying everything but focused on a manageable few but effective key marketing deliveries. It helps us to create better brand positioning and lead generation" – Interiors By Cason, Principal

"The Marketing Plan developed is reviewed every quarter to assess what works and what requires fine turning" – Stryder Inc, Executive Team
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Client Scenario 2: A plan not implemented is a cherished dream gathering dust

Challenge

There are business plans, marketing plans and ideas but lack time, expertise, bandwidth or interest to implement. Need a contract resource who is the right ‘fit’ with the business and culture.

Solution

Our hands-on engagement helps clients have their plan and concepts validated and brought to life. We provide the framework and work with your team to capture core brand ideas and prioritise actions. This is a followed by pilots, soft launches and testing to implement campaigns that have the greatest impact. Innovation allows us to engage clients in consistent and exciting ways.

Testimonials

"May was able to give me a clear view of where I was with my marketing, and what to focus on. It was a pleasure to work with her" Houlite Ltd, Principal

"Thank you for all the tremendous work you have done and achieved at Stryder. You have helped put us on the map and being a great mentor and teacher of all things marketing. We are better off for having your input over the past 18 months or so" – Stryder Inc, General Manager
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Client Scenario 3: Design new programs to attract business and generate revenue

Challenge

Use idle assets to develop a new marketing stream and attract new line of clients.

Solution

Established a Vehicle Sponsorship Program to help re-purpose idle vehicle panel spaces into mobile billboards to create a new revenue stream. This increased the repertoire of products and enabled the on-boarding of several business and strategic partners.

Testimonials

“May applied great tenacity and professionalism in working with me to develop a brand partnership. She took time to understand our business and clients and applied a flexible approach. She successfully brought the teams of Stryder and Link Housing together to develop an ongoing and fruitful relationship. We are pleased to partake in their Vehicle Sponsorship.” – Link Housing, Head of Marketing and Communication
Client Scenario 4: Integrating brand awareness into all aspects of a company

Challenge

Missed opportunities where brand (covering Business Vision, Mission, Values and Identity) and marketing activities are not leveraged mutually.

Solution

Our clients now have a greater appreciation that every communication and engagement activity is a projection of their Brand Promise. There are improved efforts to integrate Brand and Marketing earlier in Executive Planning meetings and collaborations with various departments.

Testimonials

"Once again you were able to bring revenue to our business. I appreciate the report and recommendation provided to improve our systems for better customer service"- NGO International Aid, So They Can, COO - Sean

"Working with May is a delight. She is endlessly patient and encouraging whilst maintaining a calm focus on what we need to achieve for our business. We benefit greatly from her professionalism and expertise" - able2 Pty Ltd, CEO
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